Michel Ancel said of the game, 'It's a comedy, like Mars Attacks or some Monty Python movies. The goal was not a complex storyline, but a suitable framework for developing the characters and the situations.

The game's story was intended to be simplistic, clichéd and ludicrous, in a parody of the storytelling devices that are standard in platform games. The game was announced for the PlayStation 3, Xbox 360, Windows, and the Nintendo Wii, which was then codenamed the 'Revolution'.

Under development by Ubisoft Montpellier, the game was to be a free-roaming action platforming game, in which the player would control Rayman as he battled against an invading army of Rabbids. It was announced by Ubisoft on the 11th of April, 2006, shortly after the cancellation of Phoenix Studio's unrelated Rayman 4 project. Rayman Raving Rabbids was originally developed as a 3D platform game, under the working title Rayman 4. Sony PlayStation 3, Microsoft Xbox 360, Nintendo Wii, Microsoft Windows, Sony PlayStation 2, Sony PlayStation Portable Presumably late 2006 or early 2007 (cancelled)

Download rabbids origin